Monday, July 28, 2008

A cooler way to search?

Today, former Google engineers released Cuil (pronounced "cool"), the world's biggest search engine. Attempting to rival Yahoo, Google and MSN, Cuil has indexed over 120 billion Web pages, three times more then what the company claims Google has indexed.

Unlike competitors, Cuil promises not to store private information from search results, like IP addresses and cookies. Does the average person really care about this innovative privacy feature? Does this tell us something about Cuil's target audience?

Will Cuil soon be the new synonym for search? Time will only tell.

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