Project 10^100
To celebrate its tenth birthday, Google launched Project 10^100 a "call for ideas that could help as many people as possible, and a program to bring the best of those ideas to life." The ten best ideas will each receive a ten million dollar grant.
In an era where $2 million will buy a 30 second commercial spot on the Super Bowl, Google's cause-related marketing project will positively impact the world for the long term.
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